A leading multinational commercial company in the energy industry seeks to recruit: Brand Management Specialist (Thessaloniki).
INDICATIVE DUTIES
• Be aware of and utilize all research findings related to the company, marketing communication and advertising issues for the assigned projects
• Be responsible for major ATL/ BTL Brand Campaigns
• Be responsible for the corporate site, digital campaigns and social media pages
• Implement communication activities and participate actively in the design of communication plans
• Work closely and efficiently with the Product Development Specialist and execute communication plans
• Be involved in the development of Communication Briefs
• Coordinate activities with communication agencies to ensure efficient implementation of the assigned projects
• Coordinate the production of the advertising material (Print ads, Outdoor campaigns, P.O.P. material etc) to ensure timely delivery and quality standards
• Coordinate all the sponsorships, contests and events
• Be Responsible for the brand identity in all touchpoints
• Coordinate closely with the other company’s functions to identify areas and consumer feedback that need to be brought forward
• Tracking the competition for communication activities
• Provide assistance in the research design and analyze all the findings
• Develop, organize, analyze the loyalty program of company (CRM)
• Be responsible for the PR and Corporate Social Responsibility