This Digital Marketing Officer position is waiting for you! Are you interested in joining a large, well known and healthy Financial Technology company with an excellent working environment? Are you experienced in SEO, SEM and pay-per-click campaigns? If you are ready for your next step in your career, then, this Digital Marketing Officer position is for you! The position is full time and permanent, based in Athens.
As a
Digital Marketing Officer in this role, your responsibilities will include:
- Plan and execute all digital marketing activities, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Create online banner adverts and oversee pay per click (PPC) ad management
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end digital customer experience across multiple channels and customer touch points
- Build and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing