We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing campaigns. The ideal candidate should have a passion for both marketing and technology.
Responsibilities:
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Assist in the formulation of strategies for both performance & brand awareness online campaigns internationally
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Launch optimized online campaigns
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Be actively involved in SEO planning (keyword, image optimization etc.)
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Prepare online newsletters and promotional emails and organize their distribution through various channels
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Provide creative ideas for content marketing
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Collaborate with designers to improve user experience
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Measure performance of the campaigns through a variety of Web analytics tools
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Monitor ROI and KPIs
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Acquire insight in online marketing trends and keep strategies up-to-date
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Maintain partnerships with digital agencies