INGROUP, is seeking on behalf of its client a multinational cosmetics company:
Marketing & PR Manager
(fixed - term contract)
Job Description:
• Orchestrate the launches and push growth of pillar products
• Collect and analyse consumer and market insights and competition strategies to make recommendations to management
• Make recommendations on promotion plans and ensure implementation
• Adapt communication material (imagery, digital, point of sale)
• Implement the retail strategy working hand-in-hand with the retail and stores’ team and ensure the proper implementation of retail materials
• Contribute to building and implementing a 360° external communication strategy in consistency with the international brand communication strategy
• Implement integrated communication campaigns on major product launches, events
• Promote brand launches and events internally
• Develop the brand image and visibility locally: Adapt locally the corporate positioning of the Brand (philanthropy, sponsoring…) and develop local initiatives in line with the international strategy
• Internal & external events proposals, planning & execution
• PR mapping, analysis, reporting & relationship building
• MAKE UP SCHOOLS & ARTISTS cooperation for sales’ & visibility increase